當(dāng)企業(yè)和消費(fèi)者發(fā)現(xiàn)自己置身于各種無用的手機(jī)、PC和其它電子垃圾之中時，越來越多的公司開始關(guān)注電子產(chǎn)品售后市場，產(chǎn)品迅速過時和環(huán)保規(guī)定只是驅(qū)動這種趨勢的諸多因素中的兩個。由于各國(甚至美國的各州)嘗試歐盟的各種WEEE(廢棄電氣電子設(shè)備指令)，廢舊電子設(shè)備的處理和回收程序變得日益復(fù)雜。
供應(yīng)鏈中有更多的公司開始關(guān)注在整個壽命周期內(nèi)管理電子產(chǎn)品的服務(wù)。其中，全球領(lǐng)先的電子分銷商艾睿電子和安富利正在向提供電子產(chǎn)品維修、更換、回收和處理的公司投入大筆資金。
但是據(jù)Fronetics Strategic Advisors的主管Frank Cavallaro，這種一站式服務(wù)仍然是特例。Fronetics Strategic Advisors是一家專注于電子資產(chǎn)處理與綜合物流的咨詢公司。Cavallaro曾擔(dān)任過獨立分銷商Converge的總裁，該公司2010年被艾睿收購。
電子售后市場高度分散，由許多中小型專業(yè)公司構(gòu)成。有些提供修理服務(wù)，有些則從事回收、收集和處理工作。還有一些公司熔化和回收塑料、金屬和橡膠等材料。Fronetics Strategic Advisors在考慮進(jìn)入售后市場的公司與提供資產(chǎn)回收及相關(guān)服務(wù)的公司之間充當(dāng)中介。
“不缺乏(服務(wù))公司，” Cavallaro對我們表示，“問題是找到適合我們客戶財務(wù)條件的服務(wù)公司?！?
電子產(chǎn)業(yè)規(guī)模龐大，關(guān)于售后市場的數(shù)據(jù)仍然不太清楚。艾睿與安富利(營收均超過200億美元)都向該市場投資，說明了該市場的潛力。Fronetics Strategic Advisors的客戶包括尋求成長和增加股東價值的私募股權(quán)投資公司?！袄щy在于確定對于客戶來說是最佳解決方案的服務(wù)組合，”Cavallaro表示，“這方面需要從事電子供應(yīng)鏈的經(jīng)驗。我們擅長確定哪些服務(wù)有意義，進(jìn)而幫助客戶更快地進(jìn)入市場?！?
他說，由于缺乏資本投資，售后市場許多公司的規(guī)模仍然很小?！笆苤朴谫Y本結(jié)構(gòu)，他們?nèi)匀惶幱诶袌?。我們認(rèn)為，我們也為他們擴(kuò)展服務(wù)提供了一個平臺?！?
本文授權(quán)編譯自EBN Online，版權(quán)所有，謝絕轉(zhuǎn)載
參考英文原文：More Companies Eyeing Electronics Aftermarket, by Barbara Jorgensen
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More Companies Eyeing Electronics Aftermarket
Barbara Jorgensen
Quick obsolescence and environmental mandates are just two of the factors driving a growing interest in the aftermarket for electronics. Businesses and consumers are finding themselves buried in useless cellphones, PCs, and other goods. And disposal and recycling procedures are becoming increasingly complex as countries (and even US states) try out different flavors of WEEE (the EU's Waste Electrical and Electronic Equipment directive).
More companies in the supply chain are eyeing services that manage electronics from cradle to grave. The world's leading electronics distributors, Arrow Electronics Inc. (NYSE: ARW) and Avnet Inc. (NYSE: AVT), are among the corporations investing big bucks in companies that repair, replace, recycle, and dispose of electronics products.
However, such one-stop shopping is still the exception, according to Frank Cavallaro, principal of Fronetics Strategic Advisors, a consulting firm that focuses on electronic asset disposal and integrated logistics. Cavallaro was president of the independent distributor Converge, which Arrow acquired in 2010.
The electronic aftermarket is a highly fragmented business made up of small and midsized specialists. Some provide repairs. Others handle recycling, collection, and disposal. Yet another set of companies smelt and recover materials such as plastic, metal, and rubber. Fronetics operates as a kind of matchmaker between companies looking to expand into the aftermarket and companies that provide asset recovery and related services.
"There's no shortage of [service] companies out there," Cavallaro told us. "The problem is finding one that fits the financial criteria of our clients."
As big as the electronics industry is, data on the aftermarket remains elusive. The fact that Arrow and Avnet (each with more than $20 billion in revenue) have invested in the market is a nod to its potential. Fronetics' clients include private equity businesses looking to grow and add to shareholder value. "The hard part is figuring out the services mix that is the best solution for clients," Cavallaro said. "That's where experience in the electronics supply chain comes in. We are good at figuring out what makes sense, and that, in turn, helps get our clients to market more quickly."
Many of the companies in the aftermarket have remained small because of a lack of capital investment, he said. "They've only remained in a niche because of their capital structure. We’d like to think we also provide a platform for them to expand their services.”
